Read more about the article HOW TO WRITE GREAT WEB COPY
Digital Marketing

HOW TO WRITE GREAT WEB COPY

HOW TO WRITE GREAT WEB COPY   How often do you get excited to visit a website only to find out that it isn't beneficial? Often, the website design isn't the problem. It's just that the writing doesn't pique your interest or make you feel like you could be a part of it. You're back to surfing the web after a while and probably never come back. Too often, killer web copy is the only thing missing from a good website. It isn't easy to describe, but you'll recognize it when you see it. It's noticeable when it's missing. Let's…

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June 1, 2022
Read more about the article IT’S TIME TO CREATE A WEB APPLICATION
Digital Marketing / Software Development

IT’S TIME TO CREATE A WEB APPLICATION

Its time to create website applications. Are you working on a new website but unsure what shape it should take? Before putting your time and money into developing that new feature, you should know the differences between a website, a web app, and a downloaded program to make the best decision possible. Each has its benefits, but a web app adds critical aspects to your company's online visibility. What Are Websites, Downloadable Apps, and Web Apps? Let's begin with the essentials of a website. If you're reading this, you're already familiar with the concept of a website, an online display…

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June 13, 2020
Read more about the article SUCCESSFUL WAYS TO BOOST YOUR ONLINE SALES DURING THE HOLIDAYS
Digital Marketing

SUCCESSFUL WAYS TO BOOST YOUR ONLINE SALES DURING THE HOLIDAYS

Successful ways to boost your online sales during the holidays One of the first lessons you learn as a retailer is how critical high holiday sales are to your company's existence. Holiday e-commerce can make or destroy a business, providing businesses with a safety net to keep them afloat when circumstances get rough.As a result, it's a good idea to do everything you can to optimize your website for holiday sales, especially on days like Black Friday and the days leading up to Christmas.All marketing, sales, customer support, and user experience (UX) parts must perfectly sync throughout the holiday season.Using…

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June 13, 2020
Read more about the article HERE’S WHAT YOU SHOULD KNOW ABOUT WEB DESIGN
Digital Marketing

HERE’S WHAT YOU SHOULD KNOW ABOUT WEB DESIGN

What you should know about website design THE PRINCIPLE OF LAYOUTING People have used a grid or framework to organize content since they began learning through reading and text. There are many variations, but the basic concept is to present information on a flat surface in a row and column pattern. That is more true online than ever before, but what is unique nowadays is that your website must also be responsive to translate seamlessly across all devices and sizes. To accommodate mobile devices  THE PRINCIPLE OF VISUAL HIERARCHY'S FUNDAMENTALS Even if there are occasional exceptions, it is normal for…

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June 13, 2020
Read more about the article WHAT DOES GOOGLE’S FOCUS ON CORE WEB VITALS MEAN FOR YOUR WEBSITE AND USER EXPERIENCE?
Digital Marketing

WHAT DOES GOOGLE’S FOCUS ON CORE WEB VITALS MEAN FOR YOUR WEBSITE AND USER EXPERIENCE?

What does google focus on core web vital mean for your website? A memorable experience. So much of what we accomplish can be a sum of the two words. Whether traveling abroad, trying a new restaurant, or simply browsing the internet, you want an outstanding experience. The internet is no exception. That is why, in 2021, Google, the world's most popular search engine, has made website user experience (UX) a top emphasis for its search engine results. For far too long, the science of search engine optimization (SEO) has relied on tactics such as keyword stuffing and other techniques that…

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June 13, 2020